This week
Named in 6 of 40 priority answers
No clear changeWithin normal variation (changes of up to 5 answers are expected from week to week by chance).
Dots: each week’s share of answers that named the business. Line: the 4-week rolling share.
You and the businesses AI names most
Answers that named each business this week, out of 40 priority answers. Movement is shown only beyond each business’s own normal variation; a business is “new in the top 5” only after two weeks above fifth place by more than that.
- Ashlow Tax & Accounts18normal variation
- Ostley & Vane Accounting13normal variation
- Brindlewick Ledger Co12normal variation
- Cadwell Fenn Advisory8normal variation
- Quorrel Tax Studio8normal variation
- You (Marrow & Finch Accountants)6normal variation
This week: do this
Answer the “cost and value” questions on the client’s own site
Get Marrow & Finch Accountants listed on accountantsdirectory.example: https://accountantsdirectory.example/adelaide was cited in 3 answers to these questions that did not name Marrow & Finch Accountants.
The site was a source in 2 of 30 baseline answers to these questions. Improve (or add) one page on your fee structure in plain words: hourly rate or fixed fees, what a first meeting costs, and whether payment plans are possible, with the business name and Adelaide, linked from the homepage.
Status: Not started
The evidence: each question, each AI tool
Week 2026-W43: what each tool answered and which pages it cited. Open a question for the words AI used.
✓ named you◐ cited your site only✗ neither– not checked
How much does a small business accountant cost in Adelaide?AIOAIMPPXGPTGRK
Google AI Overviewsneither
In Adelaide, small business accountant services are offered by practices such as Ashlow Tax & Accounts. Fees depend on the work involved; many practices give a price after a first meeting.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://ashlowtaxaccounts.example/
Google AI Modeneither
Popular choices in Adelaide: Ostley & Vane Accounting, plus several practices listed on local directories. Check opening hours before you call.
- competitorhttps://ostleyvaneaccounting.example/
- otherhttps://maps-reviews.example/ostleyvaneaccounting
Perplexityneither
According to a local directory [1] and Brindlewick Ledger Co's own page [2], costs range widely by matter.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://brindlewickledgerco.example/fees/
- otherhttps://local-news.example/adelaide-guide
ChatGPT (search)neither
Generally, you'd want someone with relevant experience and clear pricing. Cadwell Fenn Advisory comes up often for Adelaide, and directory listings give you a few more to compare.
- otherhttps://consumer-guide.example/small-business-accountant
- competitorhttps://cadwellfennadvisory.example/
Grok (search)neither
Quorrel Tax Studio is a common pick in Adelaide. Shop around: rates and wait times differ.
- competitorhttps://quorreltaxstudio.example/
How much does it cost to get a tax return done by a small business accountant in Adelaide?AIOAIMPPXGPTGRK
Google AI Overviewscited your site, did not name you
Prices and availability vary across Adelaide. Most small business accountant practices list their services online, and some publish fixed fees for common work.
- your sitehttps://marrowfinch.example/services/
Google AI Modeneither
Popular choices in Adelaide: Cadwell Fenn Advisory, plus several practices listed on local directories. Check opening hours before you call.
- competitorhttps://cadwellfennadvisory.example/
- otherhttps://maps-reviews.example/cadwellfennadvisory
Perplexityneither
According to a local directory [1] and Ashlow Tax & Accounts's own page [2], costs range widely by matter.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://ashlowtaxaccounts.example/fees/
- otherhttps://local-news.example/adelaide-guide
ChatGPT (search)neither
Generally, you'd want someone with relevant experience and clear pricing. Ostley & Vane Accounting comes up often for Adelaide, and directory listings give you a few more to compare.
- otherhttps://consumer-guide.example/small-business-accountant
- competitorhttps://ostleyvaneaccounting.example/
Grok (search)neither
Ostley & Vane Accounting is a common pick in Adelaide. Shop around: rates and wait times differ.
- competitorhttps://ostleyvaneaccounting.example/
Small business accountant in Adelaide that uses XeroAIOAIMPPXGPTGRK
Google AI Overviewsneither
In Adelaide, small business accountant services are offered by practices such as Quorrel Tax Studio. Reviews and listed specialties can help you compare.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://quorreltaxstudio.example/
Google AI Modeneither
Popular choices in Adelaide: Ashlow Tax & Accounts, plus several practices listed on local directories. Check opening hours before you call.
- competitorhttps://ashlowtaxaccounts.example/
- otherhttps://maps-reviews.example/newcomer
Perplexityneither
According to a local directory [1] and Ostley & Vane Accounting's own page [2], it is worth asking about experience and availability.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://ostleyvaneaccounting.example/about/
- otherhttps://local-news.example/adelaide-guide
ChatGPT (search)neither
Generally, you'd want someone with relevant experience and clear pricing. Brindlewick Ledger Co comes up often for Adelaide, and directory listings give you a few more to compare.
- otherhttps://consumer-guide.example/small-business-accountant
- competitorhttps://brindlewickledgerco.example/
Grok (search)neither
Cadwell Fenn Advisory is a common pick in Adelaide. Shop around: rates and wait times differ.
- competitorhttps://cadwellfennadvisory.example/
Do I need a small business accountant for my small business in Adelaide?AIOAIMPPXGPTGRK
Google AI Overviewsneither
In Adelaide, small business accountant services are offered by practices such as Ostley & Vane Accounting. Reviews and listed specialties can help you compare.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://ostleyvaneaccounting.example/
Google AI Modeneither
Popular choices in Adelaide: Brindlewick Ledger Co, plus several practices listed on local directories. Check opening hours before you call.
- competitorhttps://brindlewickledgerco.example/
- otherhttps://maps-reviews.example/brindlewickledgerco
Perplexityneither
According to a local directory [1] and Quorrel Tax Studio's own page [2], it is worth asking about experience and availability.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://quorreltaxstudio.example/about/
- otherhttps://local-news.example/adelaide-guide
ChatGPT (search)neither
Generally, you'd want someone with relevant experience and clear pricing. Ashlow Tax & Accounts comes up often for Adelaide, and directory listings give you a few more to compare.
- otherhttps://consumer-guide.example/small-business-accountant
- competitorhttps://ashlowtaxaccounts.example/
Grok (search)neither
Ashlow Tax & Accounts is a common pick in Adelaide. Shop around: rates and wait times differ.
- competitorhttps://ashlowtaxaccounts.example/
Who is the best small business accountant in Adelaide?AIOAIMPPXGPTGRK
Google AI Overviewsnamed you
Marrow & Finch Accountants is one of several Adelaide options; its website explains what to expect at a first appointment.
- your sitehttps://marrowfinch.example/
- directoryhttps://accountantsdirectory.example/adelaide
Google AI Modenamed you
Options in Adelaide include: Marrow & Finch Accountants: often mentioned for clear communication. Quorrel Tax Studio: a long-established local practice.
- your sitehttps://marrowfinch.example/about/
- competitorhttps://quorreltaxstudio.example/
Perplexityneither
According to a local directory [1] and Ostley & Vane Accounting's own page [2], it is worth asking about experience and availability.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://ostleyvaneaccounting.example/about/
- otherhttps://local-news.example/adelaide-guide
ChatGPT (search)neither
Generally, you'd want someone with relevant experience and clear pricing. Ostley & Vane Accounting comes up often for Adelaide, and directory listings give you a few more to compare.
- otherhttps://consumer-guide.example/small-business-accountant
- competitorhttps://ostleyvaneaccounting.example/
Grok (search)neither
Cadwell Fenn Advisory is a common pick in Adelaide. Shop around: rates and wait times differ.
- competitorhttps://cadwellfennadvisory.example/
Can you recommend a small business accountant in Adelaide for a small business?AIOAIMPPXGPTGRK
Google AI Overviewsneither
In Adelaide, small business accountant services are offered by practices such as Ostley & Vane Accounting. Reviews and listed specialties can help you compare.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://ostleyvaneaccounting.example/
Google AI Modeneither
Popular choices in Adelaide: Brindlewick Ledger Co, plus several practices listed on local directories. Check opening hours before you call.
- competitorhttps://brindlewickledgerco.example/
- otherhttps://maps-reviews.example/brindlewickledgerco
Perplexitynamed you
Marrow & Finch Accountants [1] and Brindlewick Ledger Co [2] are both cited for small business accountant in Adelaide; Marrow & Finch Accountants lists its appointment process on its site [1].
- your sitehttps://marrowfinch.example/process/
- competitorhttps://brindlewickledgerco.example/about/
- directoryhttps://accountantsdirectory.example/
ChatGPT (search)neither
Generally, you'd want someone with relevant experience and clear pricing. Quorrel Tax Studio comes up often for Adelaide, and directory listings give you a few more to compare.
- otherhttps://consumer-guide.example/small-business-accountant
- competitorhttps://quorreltaxstudio.example/
Grok (search)neither
Quorrel Tax Studio is a common pick in Adelaide. Shop around: rates and wait times differ.
- competitorhttps://quorreltaxstudio.example/
Can a small business accountant in Adelaide help me set up a company?AIOAIMPPXGPTGRK
Google AI Overviewscited your site, did not name you
Prices and availability vary across Adelaide. Most small business accountant practices list their services online, and some publish fixed fees for common work.
- your sitehttps://marrowfinch.example/services/
Google AI Modeneither
Popular choices in Adelaide: Quorrel Tax Studio, plus several practices listed on local directories. Check opening hours before you call.
- competitorhttps://quorreltaxstudio.example/
- otherhttps://maps-reviews.example/quorreltaxstudio
Perplexityneither
According to a local directory [1] and Quorrel Tax Studio's own page [2], it is worth asking about experience and availability.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://quorreltaxstudio.example/about/
- otherhttps://local-news.example/adelaide-guide
ChatGPT (search)neither
Generally, you'd want someone with relevant experience and clear pricing. Ostley & Vane Accounting comes up often for Adelaide, and directory listings give you a few more to compare.
- otherhttps://consumer-guide.example/small-business-accountant
- competitorhttps://ostleyvaneaccounting.example/
Grok (search)neither
Ostley & Vane Accounting is a common pick in Adelaide. Shop around: rates and wait times differ.
- competitorhttps://ostleyvaneaccounting.example/
Small business accountant in Adelaide with online or remote appointmentsAIOAIMPPXGPTGRK
Google AI Overviewsneither
In Adelaide, small business accountant services are offered by practices such as Ashlow Tax & Accounts. Reviews and listed specialties can help you compare.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://ashlowtaxaccounts.example/
Google AI Modecited your site, did not name you
A few things to compare: experience with your situation, how fees are charged, and how soon they can see you. Local practice websites set these out.
- your sitehttps://marrowfinch.example/
- otherhttps://maps-reviews.example/newcomer
Perplexityneither
According to a local directory [1] and Ostley & Vane Accounting's own page [2], it is worth asking about experience and availability.
- directoryhttps://accountantsdirectory.example/adelaide
- competitorhttps://ostleyvaneaccounting.example/about/
- otherhttps://local-news.example/adelaide-guide
ChatGPT (search)named you
If you're in Adelaide, Marrow & Finch Accountants is a reasonable place to start: its site explains the process step by step. It's still worth comparing two or three practices.
- your sitehttps://marrowfinch.example/
Grok (search)neither
Quorrel Tax Studio is a common pick in Adelaide. Shop around: rates and wait times differ.
- competitorhttps://quorreltaxstudio.example/
What changed, and what moved
Each action, its status, and how often AI named the business on the priority questions it aims at: at the baseline (run 1) and in the latest week. This shows what moved, not what caused it.
- Not startedAnswer the “cost and value” questions on the client’s own site
Named in 3 answers at the baseline, 3 in the latest week, on 2 priority questions. - Not startedAnswer the “how to choose” questions on the client’s own site
Named in 0 answers at the baseline, 1 in the latest week, on 2 priority questions. - Not startedAnswer the “availability and booking” questions on the client’s own site
Named in 0 answers at the baseline, 0 in the latest week, on 2 priority questions.
Security basics
Passive public checks, weekly (20 October 2026): no scanning, no logins. Not a full security review.
- Certificate expiry (74 days)OK
- Http to https redirectOK
- HSTSOK
- Content-Security-PolicyCheck
- SPFOK
- DMARC (fake email in your name)OK
The WordPress version check is shared with the site owner only.
Alerts
No alerts. An alert is raised only for a wrong fact AI states about the business (checked word for word against its own site), a new business in the top five (two weeks running), a security check that starts failing, or, after 4 weekly measurements, a change beyond normal variation.